Management Team



Management Team

The A Clinic Pte Ltd: 201433021W

Ms Farah Rismawati Abdul Kader


Farah brings to the team her plethora of experience in communication and community outreach. She was formerly from the public sector with PMO and HPB, in policy review and engagement of Singaporean communities in South East Asia.

Mr Desmond Wan


Desmond previously worked as Country Marketing Manager in an FMCG company. He brings to the team his experience in digital marketing strategy and management for the different brands under the umbrella of The South Bridge Group.

Mr Koh Poh Hin, Darren


Darren comes from an investment background. He currently manages the execution of sales and profit strategies as well as monitoring opportunities for investment in non-core business.

Mr Keith Choy


Keith brings to the team his experience in logistics and reviews procurement policies to ensure the firm’s resources levels are optimised. He also oversees future collaborations for export of our brands and products.

Ms Joyce Choy


Joyce has experience in a multitude of roles from HR, Equipment Procurement to Office Administrative duties. She is currently overseeing the administrative and IT services for the Group.

Mr Aloysius Lim


Aloysius is our resident longevity guru, with his passion in helping customers rewind their biological clock and rejuvenate themselves from the inside out. He aspires to help customers create a younger version of themselves. He will lend his experience to the (R&D) team to create in-house products to meet customer needs and to remain competitive in the market.

Ms Christine Chin


Savvy in sales strategy and planning, Christine contributes to the team with her extensive years of experience in the health and beauty sector, and develops sales strategies and training for the organisation.

Christine oversees the product research and development initiatives, as well as pioneering new ideas and concepts. She is also responsible for concept creation, product development and enhancement of the brand. Christine formulates product training and also spearheads product costing, which is an integral part of product strategy.

Ms Janice Ngoh


Janice joined the group during our pioneer year, and manages sales and product creation. She oversees the client relations aspect as well as product training and for transferring her vast knowledge transfer to new joinees of the group.

She is attached to one of the brands, South Bridge Aesthetics Clinic, managing the day-to-day operations.

Ms Jesseka Toh


Jesseka monitors the market movement as well as comparing offerings in the market at large and reviews the products and service offerings to be augmented in order to maintain or expand the clientele base.

She is attached to South Bridge Aesthetics Clinic assisting the day-to-day operations.

Ms Chan Feng Ting


Feng Ting and Poh Keet have been working many years in the beauty and aesthetics industry. They know all the ins and outs in the industry and are currently taking care of client relations for the 277 Group.

Ms Chan Poh Keet


Feng Ting and Poh Keet have been working many years in the beauty and aesthetics industry. They know all the ins and outs in the industry and are currently taking care of client relations for the 277 Group.

Mr Teo Zhanrui


Zhan Rui is an educator and Pui Suan is an engineer by training. This power couple brings to the group their vast experience in investment particularly in properties and business.

Ms Lam Pui Suan


Zhan Rui is an educator and Pui Suan is an engineer by training. This power couple brings to the group their vast experience in investment particularly in properties and business.

Mr Wilsurn Lim


Wilsurn comes from an extensive background in the media and advertising industry. He formulates PR strategies and is the brand voice for the various aesthetics clinics and manages PR related matters with key stakeholders. In his leisure time, he is also an accomplished location fitness photographer with a varied portfolio of works of renowned individuals in the industry.

Our Story

The A Clinic Pte Ltd (201433021W)

The A Clinic Pte Ltd is the executive branch for development of corporate strategy and overseeing The Knightsbridge Clinic Pte Ltd, which is the operational branch of the brand.

It is responsible for the growth of The Knightsbridge Clinic Pte Ltd brand and sales strategy, bringing together a wide range of initiatives to navigate the business through continuous improvement.

As a young brand, The Knightsbridge Clinic has grown to be a brand that is forward looking in the medical aesthetics scene. The key drivers for success in our growth strategy are forward planning, people relations, and commitment to excellence.

Being in a highly competitive environment, with increasingly more brands in the market, it requires more than being a service provider to compete effectively. In managing the brand, The A Clinic prizes our team of dedicated management and staff on multiple fronts.

To ensure that we stay on top of our game, staff are sent for training conferences, picking up the latest trends and technique to offer our clients nothing but the best and up-to-date treatment options. We anticipate their needs and plan holistically what best suits them.

People relations and word of mouth are one of the most effective tools of outreach and here, we complement and blend with marketing & PR outreach efforts to constantly engage our clients through online and offline mediums. We organise exclusive limited events throughout the year to have a pulse and connection with our clients. It is with such face-to-face interactions outside of sales where we build goodwill and trust to advance beyond a transactional relationship with them.

Through gradual implementation of sales strategies, we have broken through consecutive highs to reach our monthly growth targets of $800,000 to $1 million in sales.

Key Milestones Events

1. The Knightsbridge Clinic Launch Preview Party 23/3/2015

2. Royal Albatross Event 2016

3. The Knightsbridge Clinic Women’s Golf Event 2016

4. Clique Elan VLV Party 2017

5. Halloween Horror Nights 2017